website Redesign

Mobile responsive, fast loading, and optimized for best Google search rankings.

Your website should do more than look good. It should work as hard as your team does.

Whether you manufacture precision components, supply industrial equipment, or serve the automotive industry, your website should build credibility, showcase your capabilities, and generate qualified business opportunities.

We help light industrial manufacturers and suppliers transform outdated websites into modern, high-performing digital platforms that reflect the quality of their products and expertise.

CUSTOM BUILT FOR YOUR BUSINESS

We understand that industrial buyers are looking for more than flashy design. They want clear information, technical expertise, and confidence that they’re working with a reliable supplier.

Our website redesigns are created to:

  • Showcase your manufacturing capabilities and certifications
  • Highlight products, services, and industries served
  • Make technical information easy to find
  • Improve user experience across desktop and mobile devices
  • Increase inquiries from OEMs, distributors, and procurement teams
  • Support your sales team with a professional online presence

Why Redesign Your Website?

If your website is more than a few years old, it may be costing you business.

Common challenges include:

  • Outdated design that doesn’t reflect your company’s capabilities
  • Difficult navigation and poor mobile performance
  • Slow loading speeds
  • Low visibility in search engines
  • Limited ability to update content
  • No clear path for customers to request quotes or contact your team

A modern website helps establish trust before a prospect ever picks up the phone.

What’s Included

Our website redesign service includes everything needed to create a professional, results-driven website.

Strategy & Planning

  • Website audit
  • Competitive analysis
  • Content planning
  • User experience strategy

Custom Design

  • Modern, responsive design
  • Manufacturing-focused layouts
  • Product and service pages
  • Industry-specific imagery and graphics

Development

  • Mobile-friendly website
  • Fast loading performance
  • Secure hosting-ready build
  • Content management system for easy updates

SEO Foundation

  • Optimized page structure
  • Metadata and keyword optimization
  • Technical SEO best practices
  • Local and industry search optimization

Lead Generation

  • Quote request forms
  • Contact forms
  • Calls-to-action throughout the site
  • Analytics integration to measure performance

Designed for Growth

Your website should support your business today and scale with you tomorrow. Whether you’re expanding into new markets, adding product lines, or recruiting skilled employees, we’ll build a website that’s ready to grow with your business.

Industries We Serve

We work with companies across the industrial service and supply chain, including:

  • Automotive services and suppliers
  • CNC machining and precision manufacturing
  • Metal fabrication
  • Industrial equipment suppliers
  • Agricutural suppliers
  • Industrial distributors
  • Custom manufacturing businesses

Why Choose Us?

We understand the unique challenges of industrial marketing. Our approach combines clean design, technical accuracy, and strategic messaging to help you stand out in competitive markets.

We focus on creating websites that:

  • Build trust with engineers and procurement professionals
  • Support long sales cycles
  • Clearly communicate technical capabilities
  • Generate qualified leads
  • Strengthen your brand

Ready to Modernize Your Website?

Your customers expect a professional online experience. If your current website no longer reflects the quality of your business, it’s time for an upgrade.

Let’s create a website that showcases your expertise, strengthens your brand, and helps your business win more opportunities.

Contact us today for a free website assessment and discover how a modern website can support your sales and growth goals.

Website Rebuild Package

What is it?

This is a professionally designed website that highlights your key product and service offerings to your customers, using rich text and dynamic visual images. Your site is designed to generate leads for your business using descriptive text, photos and video.

Your premium custom website is constructed using the WordPress content management system and is fully expandable, giving you the option of adding more content later.

Who is it for?

The Website Rebuild Package is suitable for established companies in a variety of sectors including automotive and transportation, construction, B2B, self-employed professionals, and light industrial fabrication and manufacturing. Please note, we no longer build websites for retail, restaurant, or real estate clients.

How much does it cost?

Our Website Rebuild Packages start at $3495 and are based on the number of pages and the complexity of the design. Contact us for a custom quote.

How long does it take?

Rebuilding a website can take anywhere from 6 to 12 weeks depending on the complexity of the design and the number of pages. How long it takes for you to review the completed design and respond with your feedback is also a factor that could extend the timeline.

What’s Included:

This package includes:

  • 10-Point Website Inspection
  • Custom website design to match your logo and corporate branding
  • Upgraded Home page with dynamic interactive features (includes one premium stock photo)
  • Contact page with map and/or exterior photo
  • Privacy page (required by Google)
  • Additional pages to reflect important aspects of your business, for example: About Us, Products, Services, Blog, FAQs, Reviews, and more.
  • Professional editing of your text and photos
  • Two rounds of revisions
  • 30-day Followup Plan

Search Optimization (SEO)

How does it work?

First we audit your current website.

All Website Rebuild projects begin with an audit of your current website to identify any issues or problem areas and to plan a strategy for improvement.

This report measures the most important items that matter to the online success of your business – from user experience and performance to security and search optimization.

We use this to quickly and efficiently evaluate your website’s strengths and weaknesses, in more than 10 different ways including:

  • User Experience – This includes everything that makes for a great website experience, including clear site navigation, dynamic images, and easy to read text.
  • Responsiveness – Your site automatically adapts to all devices including desktops, laptops, tablets and phones.
  • Conversion Optimization – Ask your visitors to do something – view a page, fill out a form, or sign up for your monthly newsletter.
  • Google Search Optimization (SEO) – We follow current industry standards for on-site optimization to help index your site and improve your search ranking.
  • Online Visibility – We review your overall online presence and make recommendations for promoting your business on other online platforms like social media or local directories.
  • Best Practices – Your site is constructed using current technical standards for security, image optimization, and HTML/CSS/JS coding.
  • Speed & Performance – It’s important to keep your website pages loading quickly. Not only does this keep your website visitors interested, but page speed is an important factor in your Google search ranking.
  • Security – We take online security seriously and install a secure firewall to deflect bot traffic and keep your website safe from intruders.
  • Accessibility – Your site follows current guidelines for accessibility.
  • Legal – Your site includes a Privacy Policy. This page is required by Google services such as Analytics, Maps, and YouTube videos.

Next Steps:

Once we’ve audited your current website, we create a framework for your new site, based on our findings.

At this point we will need you to send us any updated content. This may include updated text, information about new products or services, and any new photos or videos.

For information about what we need from you, see https://airdrieweb.ca/services/website-build/what-we-need-for-your-project/

Google Search Optimization is included!

Your new website will be optimized for Google Search to help improve your keyword rankings and visibility score, with pages that load quickly to keep your visitors interested.

Our proven on-site search optimization system includes building a strong framework for the site navigation, writing interesting content for your pages, and adding descriptive keywords and meta tags to each page.

Once your new site is launched, we submit your sitemap to ensure your pages can be indexed by Google Search Console. Connecting your site to Google also allows us to monitor and optimize your search performance.

Your Google rankings are monitored as part of our 30-day Followup Plan.

search optimization included